Published 4/6/22

Guide to Buying Rental Property In Philadelphia

Millennials, people between the ages of 23 and 38, have surpassed Baby Boomers as the nation’s largest adult generation. But they still trail the Boomers when it comes to being heads of households. But the strange thing is, millennial households dominate the home rental market. Because our largest adult generation would rather rent their home than own it, the real estate market is ripe for people looking to invest in income properties.

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America’s Favorite Long-Term Investment

The popularity of real estate is near an all-time high. Low interest rates and the millennial generation’s desire to rent rather than own is increasing the demand for rental real estate. Is it time to get into the landlord business? Owning a piece of rental property can be a great investment when it is approached with a long-term outlook. Someone else pays down your mortgage, you keep the rent that exceeds the mortgage payment, and hopefully the home’s value increases over time.


Financing Can Deliver Better Returns

Some people think that if you are going to buy an income property it should be done with all cash. That way the entire rent check goes into your pocket. As an example, an investment of $100,000, the price of the home, may return $12,000 per year ($1,000 per month x 12), or 12%. However if you bought the same house using leverage, with only 20% down ($20,000), after interest charges your return on investment (ROI) could be over 25%.


Where To Look: Location, Location, Location

Everyone thinks they need to purchase a rental property where the monthly rents are the highest in a neighborhood where the buyer would want to live. That is not necessarily true. The people who gain the most from owning rental property are the ones that buy in areas with the greatest potential for appreciation. Remember we need to be thinking long-term. House appreciation will almost always surpass the money earned from growth in rents. This is where working with a knowledgeable realtor comes into play. They know where the desirable areas are that offer the greatest potential appreciation.


Down The Road

Owning a few paid off rental properties can really add to your Social Security check when you are ready to enter into retirement. You won’t have to “cut back” your lifestyle in retirement. You will be able to take more vacations, drive a nice car, and do the things that you have always wanted to do. Those things may be volunteering your time or spending more time with the grandchildren. If golf is your thing, you could visit and play some of the notable courses around the country, or even better, buy a golf simulator and play those courses on your projector without ever leaving your house.


In The End

You could invest in the stock market, but try going out to a company you’ve invested in and tell them you would like to tour the facility or look at the books. Fat chance of that ever happening! With an income property you are in control and you can drive by or enter it almost anytime you want.


Owning income property can be an excellent investment. Approach it like a business and it can generate a substantial passive monthly income. Just realize that an income property is not an instant cash cow, it is a long-term investment. And in real estate, you make your real money when you buy, not when you sell. So spend some time with a Franklin Investment Realty agent that knows the market and can guide you to the better areas in and around Philadelphia to invest in.

– Karl Kennedy

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